SUPERMAN
The Only Super Bowl I Need - Social Video
To capitalize on the cultural moment of the Super Bowl, I created a social-first video to reveal Guy Gardner’s now-iconic bowl cut in James Gunn’s Superman. Using green screen footage, I composited Gardner into a packed stadium environment and built a frenetic, fancam-style animation to amplify the moment. Fast cuts, bold type, special effects, and energetic zooms gave the piece an unfiltered, fan-made aesthetic that felt authentic to internet culture. The video showcased Gardner’s loud, unapologetic personality and gave fans their first glimpse of this version of Green Lantern. It quickly gained traction, earning over 2.8 million views on Instagram alone and being widely reshared by fans, generating more buzz than many of this year’s top Super Bowl commercials.
STAR WARS: ACOLYTE
Cliffhanger Carousels - Seemless Carousel Series
For Star Wars: The Acolyte, I designed a seven-part series of seamless Instagram carousels that blended stills from the show with subtle motion and looping clips to elevate the storytelling. Each carousel served as a visual episode recap, ending on that episode’s cliffhanger to spark curiosity and drive viewership. While every carousel had its own distinct look and feel, tailored to the tone and themes of the episode, they all remained grounded in the cinematic style and atmosphere of the Star Wars universe. The result was a cohesive, swipeable experience that felt immersive, polished, and native to the platform while still honoring the franchise’s visual identity.
BARBIE
Barbie B-Real - Social Video
As part of the Barbie social campaign, I helped bring a playful twist to the B Real trend during summer 2023. Instead of a simple static post, we created a three-part video series capturing what a “Barbie Real” moment looks like. Each short leaned into Barbie’s humor and charm, blending stylized motion with social-savvy storytelling to feel timely, fun, and true to the brand’s voice.
POKER FACE
Season 2 Reveal – Instagram Cinemagraph
To celebrate the return of Poker Face for a second season, I created a looping Instagram cinemagraph that channels the show’s gritty, vintage-inspired tone. Using show photography as the base, I reworked the iconic roadside motel sign in Photoshop, replacing the original lettering with “Season 2” while carefully matching the weathered texture, lighting, and typography of the original.
SQUISHMALLOWS
Squishmallows x Lip Smacker Reveal - Social Video
To reveal the playful new collaboration between Squishmallows and Lip Smacker, I partnered with the studio team to capture high-quality photography of each lip balm from multiple angles. From there, I cut out and composited each Lip Smacker in post, animating them around their matching Squishmallow in a stop-motion inspired style.
The final piece brings each pairing to life with energy and charm, spotlighting the unique personality of every character while staying true to the fun, colorful tone of both brands.